Carrera

INNOVATION AND DESIGN
History is founded on innovation and design.

Innovation is a process leading to progress in engineering, technology, methodology and the mind. Carrera is synonymous with innovation: for more than half a century we created new standards in the industry, successfully utilizing new ideas in order to face up to the challenges of those who cannot settle for a compromise, as far as their sports performances are concerned.

Design is an idea. Design is everywhere. However a good design starts from the user's demands. At Carrera we strongly believe that the task of a designer is to transform aesthetics into functional technology. Our designers create and realise innovative projects, suiting the needs of our best athletes, assuring the highest balance between aesthetics and functionality.